About Us

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With our extensive experience in artist management and comprehensive business expertise, we collaborate to create strong brands. Our goal is to reinforce established brands with artists as their public image, and to transform artists into personal brands.

USP

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We stand as an agency co-founded by management and brand. Uniting the artist creativity with extensive business and brand expertise, we bring years of digital brand marketing experience in corporations seamlessly combined with years of management insight.

Vision

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We are pioneers in developing the creator industry strategically and sustainably, both for brands and artist. We prioritize creating ground-breaking connections between brands and creatives to drive sustainable growth and professional development.

Mission

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We focus on building strong brands – whether by developing existing brands with cross-channel concepts and strategies, using artists as faces, or transforming artists into individual personal brands. Our extensive brand and artist expertise allows us to create unique connections that promote sustainable success for both established brands and emerging artists.

TRANSPARENCY • teamspirit • VULNERABLE TRUST • fairness • TRANSPARENCY • teamspirit • VULNERABLE TRUST • fairness • TRANSPARENCY • teamspirit • VULNERABLE TRUST • fairness

Founders

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my name is

Theresa

Co-Founder

My name is Theresa,

I’m 33 years old and based in Düsseldorf.

I’m a Marketing Manager (Master of Science) and Speaker. After 6 years of hard work and many learnings at L’Oréal and Henkel, I was finally ready to fulfill my dream. That’s why I’m now able to call myself Co-Founder and Managing Director of Attached Agency. 

The last years I worked for beauty brands such as Maybelline New York, L’Oréal Paris, got2b and Schwarzkopf. After shaping these brands with cross-touchpoint campaigns, it’s now my time to help artists create their own brands. 

My passion is to funnel creative concepts in data-driven and optimized frames. 

I create synergies in everything I do. That’s why I want to help brands and artists stand out with their unique traits in a world where everyone is overloaded. My mission is to create personal brands with substance while everything else is increasingly moving faster.

My name is Mona,

I‘m 32 and I‘m based in Cologne.

I’m a Media Manager (Bachelor of Arts), Writer and Artist Manager. And now and most importantly: Co-Founder and Managing Director of Attached Agency. 14 years ago I started my career as a TV Editor. I have travelled the world documenting real life stories.

Now I am ready to write my own story and to tell YOURS.

From 2020-2023 I worked for Heidi Klum and her daughter Leni. Now is the perfect time to bring my dream to life: My own Agency. I‘m a self-proclaimed expert on everything aesthetically-pleasing.

It’s my mission to create high-quality personal brands with substance in a world full of Copycats and help people find their visual language and bring their visions and ideas to life.

my name is

Mona

Co-Founder

THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything.

Team

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Hey there, my name is

Lara

Senior Artist Manager

My name is Lara,

I’m 27 years old, based in Münster and have been working in the social media industry for over 4 years now.

I got into it during an internship semester of my Bachelor’s degree in International Business Management, where I discovered my passion for artist management, which I can combine wonderfully with my love for fashion and beauty. In my job, I am particularly enthusiastic about innovative and exciting campaigns with clients who become “Lovebrands” for me and our artists, as well as the development of our talents into unique personal brands.

Fun fact about me: I have acted as a waitress in the German tv series “First Dates Hotel” for the last 3 years and worked as an IHK-certified security guard for 2 years in Berlin.

Hi , I am Sonja 

I am 35 and I am based in Cologne and Paris 

Fashion is my passion! I have been working in this business for almost a decade now and it truly has my heart. I started my journey as a Model Agent in Munich. 

A dream came true when a French Model Agency asked me to work for them in Paris.

I got the chance to meet many brands and PR Agencies and discovered more and more how important Social Media platforms are.

As Agents, we craft careers, forge relationships between talent and the luxury world and shape the Fashion and Beauty industry. 

I am very happy and proud now to be with Attached and my aim is to build lasting brands around the Artists and Talents we manage.

my name is

Sonja

Senior Artist Manager

my name is

Jana

Artist Manager

My name is Jana,

I am a 27 year old Marketing & Brand Manager combining business psychology (Bachelor of Science) and Digital Management (Master of Arts) to create emotional brand experiences.

After 5 years of experience in Marketing and Brand Management at Deutsche Telekom, L’Oreal and BABOR, I decided to work as a Marketing Freelancer working for and consulting Brands as well as Artists.

My passion lies in creating deep emotional connections between brands and consumers by developing data-based communication strategies that emotionalize brands and make artists stand out.

As an Artist Manager I create and implement integrated marketing and content concepts that captivate, connect & convert.

Hi, I am Joy,

a 22-year-old International Fashion Business (B.Sc.) student based in Stuttgart.

Through my studies and experience in Influencer Marketing and PR, I’ve discovered my passion for Social Media and Artist Management. I love combining this with my creativity and my deep appreciation for unique storytelling.

I’m enthusiastic about creating more than just content—I strive to build impactful, engaging, and personal brands that foster strong, authentic connections between artists, brands, and their communities.

I’m excited to learn, grow, and contribute in an inspiring dynamic and creative environment at Attached Agency.

my name is

Joy

Working Student

THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything. • THINK ANYTHING, Create Everything.

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© Attached Agency | 2024